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Snowboarding Gear Manufacturers
Burton Snowboards
Burton Snowboards, founded by Jake Burton Carpenter in 1977, is a snowboard manufacturer that has grown to become one of the leaders in its market. Burton, arguably, manufactures the best, and most technically sophisticated, snowboarding gear on the planet. With a product line that encompasses all the essential elements of snowboarding (hard goods, outerwear, accessories), Jake Burton has created a definition of what it is to be a snowboarder.
Ride Snowboards
Founded in Redmond, Wa. in late 1992, Ride hit the market with only four board models and a vision - to create a snowboard company "for the people" built upon technical innovation, superior quality and "selling the dream." With a team of top pro and up-and-coming riders, a strong product line, a zealous ad campaign and quite a bit of hard work, the first few years were a success. Today, Ride's line has evolved into a far more technical outerwear line, providing a phenomenal fusion of street fashion and snowboard function known today as Ride Snowboards Outerwear. The Cappel series has since made its triumphant return in the 05/06 collection of Ride Outerwear.
K2 Sports
K2 Inc. was founded in 1961 by brothers Bill and Don Kirschner in Vashon Island, near Seattle, Washington. K2 is known for pioneering fiberglass ski technology, which made skis significantly lighter and more lively than their wood and metal contemporaries. On June 22, 2007, K2 announced it was moving its business office from Vashon Island to Seattle's Industrial District. K2 has since expanded and acquired many companies and lines, including: K2 Lines (K2 Skis, K2 Skates, K2 Bikes, K2 Licensed Products, K2 Snowboards), Marine and Outdoor, Team sports, Action Sports, Footwear and Apparel.
Forum Snowboarding
Forum Snowboards is one of the most well-recognized and respected hard goods brands in the Snowboarding industry today. The 2007/2007 season marks Forum's tenth anniversary, and in celebration of this noteworthy milestone, Forum is proud to offer riders of all ages and abilities its most complete and well-considered product line ever. Relying heavily upon its team of world-class pro riders for invaluable design direction and technical input, as well as a highly informative new on-snow research and development process, this year Forum has added five completely new board series to the line-up resulting in more freeride, all-mountain and women's options than ever before.
Rossignol
Rossignol's new phase includes product design and development for all year-round mountain sports and culture, and the lifestyle that goes along with this. A new Rossignol, with more lifestyle focus than ever before, strongly supports Rossignol's branding as a Pure Mountain Company. This is a strong and universal message, which expresses a clear ambition: to become the brand for everyone who shares Rossignol's passion for the mountain lifestyle. In short, Rossignol aims to be known as the most progressive and authentic mountain brand on the market.
Palmer
For Palmer, one of the only independent authentic board brands, the rider's experience on the hill is all we care about. Freestyle or freeride? We build the finest boards for every riding style. Our 2007 all-mountain lineup finds the balance between the stiffness freeriders need for effortless, stable turns at all speed and the snappy smoothness freestylers require for their playful style. Blurring the distinction from peak to pipe, our new collection offers the perfect model for every rider.
Bonfire Snowboarding
Bonfire celebrates the arts and the company's heritage as one of the original brands in Snowboarding through its designs in the 2007 men's collection. Bonfire's outerwear has been meeting the demands of all riders since 1989 with its top-of-the-line technical performance apparel. And, the newest addition to the Bonfire family of products, The Standard Collection, is no different. Like the majority of Bonfire's men's outwear, The Standard Collection, new for 2007, encompasses Bonfire's signature features such as an Active Audio Routing System, a Snaptite Waist Gaiter Interface and a Goggle Pocket with Storm Access.
Columbia Sportswear
Columbia's fall 2007 outerwear offering is fresh, innovative, trend-correct and nothing short of fantastic. The technical Titanium offering is on top of its game with superior waterproof technology, laser pocketing, performance fabrics and innovative styling including welded Ultra-SonicT technology that requires no sewing or stitching for a sleek style and a clean modern look. Additionally, the Titanium collection continues to offer soft-shells for all activities as well as Après-ski looks with down and faux fur for added fashion. Opening the door to the casual market, Columbia is offering a women's collection with car length, double-breasted wool coats and street-friendly down silhouettes with faux-fur trim. Featuring a classic feminine look, the entire collection is beautiful through and through with satin and velour linings and offers the perfect combination of function and style.
Foursquare
Driven by its insatiable desire to produce trend-setting outerwear that effortlessly blends form with function, Foursquare is proud to offer male and female riders an array of technically advanced outerwear options that employ classic snowboard styling in a clean, sophisticated, comfortable package. Gaining invaluable design direction from team riders Peter Line, Eddie Wall, Jake Blauvelt, Pat Moore and Jake Welch, Foursquare's 2007/2007 outerwear collection is spread across three distinct categories that supply the essentials for peak performance both on and off the hill.
Völkl
Völkl Snowboards, specifically the Squad Series have evolved into some of the lightest, most innovative snowboards ever. The series includes the Squad Prime, the Squad and the Jibster. Highlight for the season is the Squad Jibster, designed primarily for terrain park riders, featuring a revolutionary convex base design. The edges ride slightly higher then the base material, providing smooth rail riding, easy butters, and confident landings. Unlike other rail-specific boards, the Jibster rides great outside the park.
